MALAK AYMAN

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EVERYTHING
& NOTHING

OCT 2024
A stop motion film exploring how excessive social media consumption fragments personal identity.

The piece follows a monstrous silhouette built from everyday objects and garments, gradually stripped away to symbolise the slow erosion of self in an age of digital overexposure. Influenced by the distorted aesthetics of Maison Margiela, Rei Kawakubo and Rick Owens, the film reflects the chaos of comparison, curated personas and the pursuit of validation.

At its core, Everything and Nothing asks a simple but unsettling question: is social media shaping who we are, or slowly making us disappear?

TYPEIndependent  
COLLABORATORSAndreas Phillipou, Sanjana Suvrana,  Vrushali Patel, Tiffany Ding 
ROLEArt Director, Graphic Designer
CREDITSLondon College Of Communication, University Of The Arts London
CATEGORYGraphic Design, Typography, Animation, Stop Motion, Styling
COPYRIGHTSMalak Ayman Hossny, Andreas Phillipou, Sanjana Suvrana, Vrushali Patel, Tiffany Ding


Animation Stills.

Full Animation Sequence.



Styling conepts visualized via Midjourney AI.

© Malak Ayman Hossny 2025